Product Impact
Podcast

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Replacing Labour is a terrible AI strategy
Replacing Labour is a terrible AI strategy
Vibe Coding was the Proof of Concept for Imaging the Agentic Capabilities
Vibe Coding was the Proof of Concept for Imaging the Agentic Capabilities
Do we need specialists anymore now that #AI takes those jobs?
Do we need specialists anymore now that #AI takes those jobs?

Prove impact. Improve impact. Scale impact.

Follow the Product Impact Podcast to learn frameworks and strategies to ensure your product is delivering impact to users, teams, businesses, and communities. We investigate enterprise adoption and highlight builders/startups disrupting value creation.

Product Impact Podcast Episodes

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6. Robert Brunner Was the Secret to Beats' & Apple's Success — Now He's Redefining AI for the Physical World
EP 6

6. Robert Brunner Was the Secret to Beats' & Apple's Success — Now He's Redefining AI for the Physical World

Apr 9, 2026
5. The Human Impact of AI We Need to Measure [Helen & Dave Edwards]
EP 5

5. The Human Impact of AI We Need to Measure [Helen & Dave Edwards]

Mar 30, 2026
4. The AI Agent Era Will Change How We Work
EP 4

4. The AI Agent Era Will Change How We Work

Mar 19, 2026
3. Win The AI Context Wars — Unlock The Value of Data [Juan Sequeda ]
EP 3

3. Win The AI Context Wars — Unlock The Value of Data [Juan Sequeda ]

Mar 12, 2026
2. Five steps to defend your AI product value
EP 2

2. Five steps to defend your AI product value

Mar 3, 2026
1. Why Your AI Metrics Are Lying to You - Framework for improving AI product performance
EP 1

1. Why Your AI Metrics Are Lying to You - Framework for improving AI product performance

Feb 24, 2026
Why Design of AI is becoming the Product Impact Podcast
EP 53

Why Design of AI is becoming the Product Impact Podcast

Feb 23, 2026
52. Clawd Bot & Moltbook: When Demos Hijack Reality [Jim Love]
EP 52

52. Clawd Bot & Moltbook: When Demos Hijack Reality [Jim Love]

Feb 10, 2026
51. Agents Will Disrupt Search & Shopping [Devi Parikh, CEO Yutori, ex Meta
EP 51

51. Agents Will Disrupt Search & Shopping [Devi Parikh, CEO Yutori, ex Meta

Feb 2, 2026
50. Designing AI for 2026: Trust, Cost, Orchestration [Yaddy Arroyo]
EP 50

50. Designing AI for 2026: Trust, Cost, Orchestration [Yaddy Arroyo]

Jan 20, 2026
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Arpy Dragffy

Arpy Dragffy

Host

Strategist with 20 years of experience leading digital experience innovations across tech, healthcare, education, entertainment. and commerce. He’s trusted by leaders to prioritize AI roadmaps, sharpen positioning, and reignite growth through business strategy, competitive analysis, ideation, feature definition.

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Brittany Hobbs

Brittany Hobbs

Host

Career researcher working at the forefront of behavioural science, UX, and AI. Over the past two decades she has led digital transformation and UX strategy projects for Spotify, BBVA, Google, Mozilla, Government of Canada, and many more. Her focus is measuring AI’s impact and identifying barriers to adoption in enterprise orgs.

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AI Strategy & Value Creation

Your AI Competitive Advantage Isn't Speed — It's Originality

How to build AI into your product and team without losing the thinking that makes you win

Apr 6, 2026

Your AI Strategy Is a Pile of Demos

And the companies that figured that out are leaving everyone else behind

Mar 27, 2026

75% of Enterprise AI Fails. The Fix Isn't a Better Model.

It's the context layer nobody wants to build and what you're learning to build with Claude.

Mar 16, 2026

The teams pulling ahead aren't the ones with the best models

They're the ones that deliver value instead of performance —here's the framework you need

Mar 2, 2026

What Happens to Your Product When You Don’t Control Your AI?

Why speed stops being an advantage, frontier models become a liability, and ownership matters once your product scales

Jan 13, 2026

The Design of AI in 2026: Strategy, Power Shifts, and the Cost of Pretending You Understand AI

How to Succeed as AI Forces Organizations to Re-Imagine Products, Teams, and Customer Experience

Jan 2, 2026

When AI Isn’t the Answer, It’s the Problem

How generative AI is compressing creative work, reshaping value, and quietly deciding who survives

Dec 22, 2025

The Creativity Recession and Why Product Leaders Must Reverse It Now

AI isn’t killing creativity. We are through the tools we design, the incentives we reward, and the human potential we quietly erode. This is the decade-defining moment for builders who care about huma

Dec 5, 2025

“Great episode! Thoroughly enjoyed it! Learned a lot and very inspirational! Thank you”

“Thank you for the sanity. I am a data scientist and the hype is completely out of control in my field. I have been pushing hard in my professional communities that we need to be more honest about the capabilities and limitations of LLMs”

“Great episode. I love the show and always have great takeaways that help me. Big thank you to the team that makes this happen”

About Product
Impact Podcast

What is the focus of the Product Impact Podcast? +

Started in 2023, this podcast focuses on three core areas: (1) Measuring the impact of AI-powered products — providing frameworks and strategies for measuring impact. (2) Scaling the impact of AI-powered products — optimizing leverage to deliver more impact. (3) Overcoming adoption barriers — highlighting strategies used by the world’s leading orgs to scale value and impact.

What types of guests is the Product Impact Podcast looking for? +

Our focus is highly strategic and pragmatic. We want business, product, design, and research leaders who can unpack the uncomfortable truths about delivering impact at scale. We are seeking dedicated academics and thought leaders who challenge the status quo on how to measure and improve impact delivery.

Why did Design of AI podcast rebrand to Product Impact Podcast? +

We started the Design of AI podcast at the end of 2023 at a time when GenAI was a black box of possibilities. Our focus was to help people working in tech navigate a great time of change. We’ve now moved into the next era of AI — scaling value. Where season one was focused on explaining AI and how roles will change, season 2 focuses on how to measure impact and how to scale impact.